A creative director with 12 years experience across media and product categories. I believe that if you make the work interesting, people will read, watch, play, interact or do whatever else you need them to do. I enjoy soaking up the local culture and infusing them into my ideas. I have had the good fortune of leading teams in creating work that became a viral smash, a case study for Facebook and Google and cool enough for it to be downloaded and remixed (without any prompting).
JWT India
Creative Director
2018 - 2019
Ogilvy India
Associate Creative Director
2014 - 2018
FCB India
Copy Supervisor
2010 - 2014
Saatchi & Saatchi
Senior Copywriter
2009 - 2010
Client Experience
Amazon
Lenovo
Motorola
Pepsi
Mom's Magic (Food)
Bingo (Food)
Black Dog (F&B)
Titan (Lifestyle)
Britannia (Food & Dairy)
Fortune (Food)